Why Our Formula Is Purposefully Minimal

We believe in clean relief. No gimmicks. No fillers. Just ingredients that work—and only those that belong. That’s why our Draw It Out® 16oz High Potency Gel contains fewer than seven ingredients. Every one has a purpose. Every one earns its keep.

✅ What’s Inside

• Water – The base. Clean, stable, safe.
• Glycerin – A humectant that draws moisture into the skin and helps deliver our actives deep.
• Xanthan Gum – Makes the formula a true gel—no runoff, no drip, no mess.
• Phenoxyethanol – A trusted preservative used safely in both medical and cosmetic products.
• Magnesium Sulfate (Epsom Salt) – Long relied on for recovery and circulation support.
• DiO Proprietary Mineral Blend – Our core. Our edge. What makes Draw It Out® unlike anything else in the barn.

🚫 What’s Not

No menthol. No alcohol. No burning herbs. No FD&C dyes. No clove oil. No witch hazel. No mystery additives. Just quiet, effective relief that works—without the sting, the scent, or the risk of disqualification.

Why It Matters

Minimal isn’t lazy. It’s intentional. We stripped our formula down to what matters because your horse deserves something clean enough to use every day—and strong enough to make a difference.

Other brands chase trends. We chase performance. Real relief doesn’t need to tingle or smell like a bottle of regret. It just needs to work—and ours does.

For Sensitive Horses. For Daily Use. For Peace of Mind.

• Safe for show horses, seniors, and sensitive-skinned partners
• FEI & USEF compliant
• No gloves needed, no guesswork, no flare-ups

We didn’t release the first version. We released the final one.

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