We’re Draw It Out®

The Name You Trust—However You Spell It

Draw It Out®. drawitout. DiO. D.I.O. Or “that green gel from the show pen.” However you found us—we’re glad you’re here.

Because no matter how you type it, Draw It Out® stands for the same thing: uncompromising care for horses, dogs, and the riders who love them. Built barn-tough, show-safe, and made to help good horses feel their best—day after day.

Rider-first: simple directions, no drama, results you can feel in the turn and the stop.
Sensation-free: no menthol burn, no alcohol sting, no perfumes or dyes.
Show-safe: FEI/USEF-friendly use when applied as directed.
Naturally-derived: tough on problems, kind to skin, wrap-ready.

Shop the 16oz High Potency Gel Read the FAQs

What we make

Performance & Recovery: Draw It Out® liniments & gels for legs and large muscle groups.
Cooling & Wash: IceBath™ for full-body cool-downs and no-rinse washes; CryoSpray® for targeted cooling.
Skin & Wound Care: RESTOREaHORSE® liqui-gel salve and Rapid Relief Restorative Cream.
K9 Care: K9 Advanced™ solutions built for dogs who go hard and live happy.
Tools & Accessories: EQUINE | DEFENDER™.
Nutrition: Draw It Out® Nutraceuticals.

Explore Products Cooling Solutions

How we work

Loyalty: built for everyday riders and the horses that carry them.
Innovation: clean formulas, clear use, real-world testing.
Story: we honor the ride with honest wins—not hype.
Dealer + Direct: buy online or through trusted dealers worldwide.

Our family of brands

Draw It Out® — performance & recovery
ShowBarn Secret® — grooming & shine
K9 Advanced™ — dog care
EQUINE | DEFENDER™ — tools & accessories
ReJüv — people care
Draw It Out® Nutraceuticals — targeted nutrition

Giving back

Dalo Acres Animal Sanctuary: Where Animals Heal and Hope Grows. We support care for animals who need a second chance.

Angus Angel Fund by Draw It Out®: With every dog-care purchase, we help local dogs in need—honoring Angus’s grit and joy.

FAQ

Are your products show-safe?

Yes. Our formulas contain no typical show-restricted ingredients and are suitable for FEI/USEF environments when used as directed.

Do your products burn or tingle?

No. Our rider-favorite liniments are sensation-free—no menthol burn, no alcohol sting, and no dyes or perfumes.

Can I wrap over Draw It Out®?

Yes. Apply a thin, even layer and wrap or boot as desired.

Do you sell through dealers?

Yes. Order direct or through our dealer network worldwide.

Where can I get help?

Start with our FAQs or reach out on our Contact page.

Taglines we live by: Elevate Every Ride · Deep Relief in Every Drop · Brand built by love.

Show-Safe Relief. Naturally.

We build every product for real riders who care as much as we do. No burn, no sting, no nonsense. Just clean, sensation-free relief that’s safe for every horse in every ring.

From barn aisle to show ring, Draw It Out® stands for one simple promise. Modern Performance, Proven Calm.

Shop Relief Built for Real Riders

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