Retired 2023
H‑17 · Concept: heat‑forward liniment
Heat‑Bite Liniment (H‑17)
Sensation‑forward concept that read “hot” on skin and risked show‑quiet behavior. Good on paper—bad in the barn.
Too Hot / SensationCompliance RiskShow‑Quiet
Why we cut it
- Sensation risk under tack and during wraps
- Potential compliance conflicts depending on rules
- Not aligned with our quiet aisle standard
What we ship instead: 16oz Gel (sensation‑free), RTU Spray, CryoSpray®, IceBath™ RTU.
Retired 2022
M‑09 · Concept: menthol‑fragrant gel
Menthol Burst Gel (M‑09)
Strong scent, drying feel, and a slight slick under wraps. Didn’t pass the “quiet, clean, wrap‑ready” bar.
Scent / OdorResidue / Slick
Why we cut it
- Noticeable fragrance—wrong for show aisles
- Slickness risk early in absorption window
What we ship instead: 16oz Gel (odorless, colorless) and RTU Spray.
Retired 2021
C‑11 · Concept: capsaicin micro‑dose
Capsicum MicroDose (C‑11)
Interesting lab read; unacceptable compliance and sensation risk for many venues. Easy call.
Compliance RiskToo Hot / Sensation
Why we cut it
- Unreliable fit with event rules
- Potential for “feel” at the skin—not our style
What we ship instead: CryoSpray® and IceBath™ RTU—targeted cooling without theatrics.
Retired 2024
BD‑03 · Concept: dyed “visual cool” gel
Blue Dye Cooling Gel (BD‑03)
Looked cool. Stained light coats and some tack. “Pretty” isn’t a reason to risk gear.
Stains / ColorResidue / Slick
Why we cut it
- Dye transfer onto light hair and pads
- Trace residue during early absorption
What we ship instead: 16oz Gel (colorless) and RTU Spray.
Retired 2020
X‑13 · Concept: ultra‑strong concentrate
Super Concentrate (X‑13)
Too narrow of a dilution window for field mixing and shipping temp swings. Too easy to get wrong.
Stability / ShippingToo Complex
Why we cut it
- Viscosity/pH drift across temp extremes
- Small measurement errors changed behavior
What we ship instead: 128oz Concentrate with a safe, clear dilution range.
Retired 2022
E‑05 · Concept: aromatic “natural” blend
Essential Oil Cocktail (E‑05)
Fragrance forward, variable supply, and dust‑magnet behavior in summer barns. Not show‑quiet.
Scent / OdorDust MagnetResidue / Slick
Why we cut it
- Noticeable odor profile
- Film that pulled dust in dusty aisles
What we ship instead: For coat pop without perfume: ShowBarn Secret® Skin & Hair Enhancer.
Retired 2019
A‑22 · Concept: alcohol‑heavy spray
Alcohol‑Forward RTU (A‑22)
Flash‑off too fast, drying feel, and inconsistent travel behavior. Not the dependable coverage we expect.
Stability / ShippingResidue / Slick
Why we cut it
- Over‑drying feedback in some climates
- Volatility under heat; travel variability
What we ship instead: RTU Spray—balanced coverage without the dry bite.
Retired 2021
S‑15 · Concept: thick barrier balm
Sticky Barrier Balm (S‑15)
Great adhesion, wrong use‑case: grabbed dust, felt tacky, complicated wrap timing in heat.
Residue / SlickDust MagnetToo Complex
Why we cut it
- Tackiness vs. “wrap‑ready” absorption
- Dust pickup in warm barns
What we ship instead: For targeted recovery, use 16oz Gel; for post‑class deep‑work, MasterMudd™ Poultice on clean, intact skin.
Retired 2020
N‑08 · Concept: occlusive wrap paste
Night Wrap Paste (N‑08)
Occlusion risk in heat/humidity and fussy cleanup. We’d rather keep wraps simple and safe.
Too ComplexResidue / Slick
Why we cut it
- Raised occlusion concerns under wraps
- Time‑consuming cleanup that didn’t justify gains
What we ship instead: Thin gel → absorb → optional standing wraps (Wrap Method).
Retired 2023
Q‑01 · Concept: boot‑pair gel for chill
Quick‑Chill Boot Gel (Q‑01)
Gelled too hard in cold shipping, separated in heat. Reliability matters more than novelty.
Stability / Shipping
Why we cut it
- Inconsistent behavior across seasons
What we ship instead: CryoSpray® and IceBath™ RTU—simple, dependable cooling.