A traveling, good‑natured way to retire hype‑heavy liniment habits. Riders hide logos, snap a photo tossing the old bottle, and switch to quiet Draw It Out® routines.

Do I need the physical Can to participate?

No. A regular barn trash can works—just cover any brand names and upload your photo.

Is this about shaming other brands?

No. We don’t do that. The Can is about standards—sensation‑free, low‑odor, colorless routines—not slander.

What happens after I upload?

You’ll receive a confirmation and a perk for switching. Perks may change; basic rules apply (one per rider, limited time).

Where will The Can appear next?

We announce stops near major shows or dealer events. Check this page, talk to your local dealer, or follow our Real Rider Stories for updates.

How can dealers host The Can?

Use the embed snippet below and visit the Dealer Toolkit to run an in‑store ‘Switch & Save’ day.

The Can by Draw It Out® | Where Hype Gets Tossed

Rider‑First Movement

The Can by Draw It Out®

Hype goes in. Quiet care comes out. The Can is our traveling, good‑natured way to retire old liniment habits and switch to sensation‑free, low‑odor, colorless routines built for show‑day calm.

I’m Switching Find a Dealer See Real Rider Stories

No Shaming Cover Labels Quiet Aisles Show‑Friendly

How It Works

Cover logos. Tape or hand over any brand names—this is about standards, not shade.
Toss it in The Can. At our booth or your barn trash. Either counts.
Upload the pic. Use the form below. We’ll confirm and send your perk.
Switch to quiet care. Pick the Draw It Out® liniment that fits your routine, and keep aisles calm.

Educational page. Perks and rules may vary. One submission per rider. Always follow current show rules and your veterinarian’s guidance.

Join the Switch

switches logged on this device

This counter saves to your device only. Upload your photo below to share your switch with the community.

Upload Your Switch (Hide the Label)

No brand names in photos, please. We celebrate riders—not takedowns.

Where’s The Can?

We roll The Can to major shows and select dealer events. Want a heads‑up when it’s nearby? Ask your local dealer or watch our Real Rider Stories for updates.

Find a Dealer Dealer Toolkit

Riders Who Tossed the Hype

Real riders. Real barns. Real switches.

Your photo grid goes here.

Pull from a metafield or app.

UGC tile

Which Liniment Is Right? How to Use Liniment Science of Results Your Turn to Switch

Educational content. Not a medical device or veterinary advice. Not intended to diagnose, treat, cure, or prevent disease. Consult your veterinarian and follow current show rules. Please recycle empty containers per local guidance.

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Show-Safe Relief. Naturally.

We build every product for real riders who care as much as we do. No burn, no sting, no nonsense — just clean, sensation-free relief that’s safe for every horse in every ring.

From barn aisle to show ring, Draw It Out® stands for one simple promise: Modern Performance, Proven Calm.

Shop Relief Built for Real Riders

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Draw it Out® Complete Equine Performance® Bundles | Total Horse Recovery Kits

Draw It Out® 64oz Gel – High Potency Horse Liniment for Deep Relief

Draw It Out® 128oz Concentrate Horse Liniment — The Barn Essential

Draw It Out® 16oz High Potency Horse Liniment Gel – Powerful, Natural Relief

Draw It Out® 32oz Horse Liniment Concentrate – Spray, Wrap, or Soak for Fast Equine Relief

Draw It Out® RTU Spray – 24oz Ready to Use Liniment